Plan custom product pages for the searches you want to serve.

Apple can show an approved custom product page in App Store search for keywords assigned from your latest approved app version. Map each search intent to a real product promise and the screenshots that prove it. This free planner runs in your browser; no account or App Store Connect access is needed.

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How to turn the plan into a live page

Start with a ready-for-distribution app. In App Store Connect, create a custom product page and choose a reference name. Apple currently allows up to 70 pages per app.
Prepare screenshots for the audience and locale. The first images should show your real app, with accurate claims. Check exported files before uploading.
Assign keywords from your latest approved app version to the page. Keep page intents distinct, submit the page for review, then publish it once approved. A draft page is not searchable.
Use App Store Connect Analytics to compare each page's impressions, downloads and conversion after enough data accrues. Apple says page-level metrics appear after at least five first-time downloads.

Apple sources checked October 27, 2026: page limits, keyword assignment and analytics threshold; search visibility, review and deep links. This planner does not estimate search volume or promise ranking.

Need to find which searches your app appears in first? Explore Listing. It checks Apple search positions and suggestions, and is included with Suite.